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<channel>
	<title>Shortcast opinions and ideas &#187; blogging</title>
	<atom:link href="http://www.gumza.com/tag/blogging/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.gumza.com</link>
	<description>-zunGumza .. converse</description>
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			<item>
		<title>New smart phone launches &#8211; Plam pre june 6th and newVEr iPhone july 17 ?</title>
		<link>http://www.gumza.com/2009/05/19/new-smart-phone-launches-plam-pre-june-6th-and-newver-iphone-july-17/</link>
		<comments>http://www.gumza.com/2009/05/19/new-smart-phone-launches-plam-pre-june-6th-and-newver-iphone-july-17/#comments</comments>
		<pubDate>Wed, 20 May 2009 01:15:15 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple Worldwide Developers Conference]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[iphone]]></category>

		<guid isPermaLink="false">http://www.gumza.com/2009/05/19/new-smart-phone-launches-plam-pre-june-6th-and-newver-iphone-july-17/</guid>
		<description><![CDATA[Every time it is apple WWDC the rumors on new products start to flood. here is one i want to believe (and waiting for it) .
Here is some of what to expect from the new iphone.
The report also includes plenty of technical specs for the new iPhone, including:

32GB and 16GB to replace current capacities
$199 and [...]


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			<content:encoded><![CDATA[<p>Every time it is apple WWDC the rumors on new products start to flood. here is one i want to believe (and waiting for it) .</p>
<p>Here is some of what to expect from the new iphone.</p>
<p>The report also includes plenty of technical specs for the new iPhone, including:</p>
<ul>
<li>32GB and 16GB to replace current capacities</li>
<li>$199 and $299 price-points to be maintained</li>
<li>3.2 Megapixel camera</li>
<li>Video recording &amp; editing capabilities</li>
<li>Ability to send a picture &amp; video via MMS</li>
<li>OLED screen</li>
<li>1.5X The battery life</li>
<li>Double the RAM and processing power</li>
<li>Built-in FM transmitter</li>
<li>Built-in compass</li>
<li>Revolutionary combination of the camera, GPS, compass, and Google maps to identify photo and inform about photo locations.</li>
<li>Turn by turn directions</li>
</ul>
<p><a title="iphone 3.0" href="http://www.appadvice.com/newiphone.html">Read more</a></p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://timesonline.typepad.com/technology/2009/05/new-iphone-2009-a-possible-checklist.html"> New iPhone 2009 &#8211; a possible checklist </a> (timesonline.typepad.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.tuaw.com/2009/05/19/palm-pre-takes-aim-at-iphone-launches-days-before-wwdc/"> Palm Pre takes aim at iPhone, launches days before WWDC </a> (tuaw.com)</li>
</ul>
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		<title>Seth Godin: Why tribes, not money or factories, will change the world</title>
		<link>http://www.gumza.com/2009/05/12/seth-godin-why-tribes-not-money-or-factories-will-change-the-world/</link>
		<comments>http://www.gumza.com/2009/05/12/seth-godin-why-tribes-not-money-or-factories-will-change-the-world/#comments</comments>
		<pubDate>Tue, 12 May 2009 14:31:00 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[seth godin]]></category>
		<category><![CDATA[TED]]></category>

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		<description><![CDATA[Once again a very interesting TED talk. This one is by Seth Godin talking about a familiar subject &#8211; be it business or cause &#8211; organize people who are passionate about the &#8216;thing&#8217; you are Leading &#8211; hence the tribe reference.
It is funny and informative 17 mins. The speech talks about roots of SPCA which [...]


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			<content:encoded><![CDATA[<p>Once again a very interesting TED talk. This one is by <a href="http://sethgodin.typepad.com/" title="Seth Godin">Seth Godin</a> talking about a familiar subject &#8211; be it business or cause &#8211; <strong>organize people who are passionate</strong> about the &#8216;thing&#8217; you are <strong>Leading &#8211; hence the tribe reference.</strong></p>
<p>It is funny and informative 17 mins. The speech talks about roots of SPCA which was first started to kill stray pets and then how it transformed into a organization to adopt these pets and not kills based on one persons initiative. There are atleast half a dozen other such examples of how &#8216;tribes&#8217; are formed.</p>
<p>The key take away was &#8211; he asks three questions</p>
<ol>
<li>who are you upsetting &#8211; Challenging status quo means you are upsetting some one <img src='http://www.gumza.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  &#8230;</li>
<li>who are you connecting &#8211; organize</li>
<li>who are you leading &#8211; focusing on that part of it but the mechanics</li>
</ol>
<p>Quality of a leader &#8211; One who challenges status quo, ability build a culture , have curiosity , commitment to the tribe and cause</p>
<p><a href="http://www.ted.com/talks/view/id/538" title="ted talk">Link to the Ted talk</a></p>
     

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		<item>
		<title>if you navigate a lot on youtube this might interest you</title>
		<link>http://www.gumza.com/2009/05/08/if-you-navigate-a-lot-on-youtube-this-might-interest-you/</link>
		<comments>http://www.gumza.com/2009/05/08/if-you-navigate-a-lot-on-youtube-this-might-interest-you/#comments</comments>
		<pubDate>Fri, 08 May 2009 18:28:59 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.gumza.com/2009/05/08/if-you-navigate-a-lot-on-youtube-this-might-interest-you/</guid>
		<description><![CDATA[Recently webware had a good article on expert&#8217;s guide to youtube. here is one i thought was fun way to navigate youtube
Search and browse with your eyes.
If titles and thumbnails are not enough, you can explore additional, related video clusters by using YouTube&#8217;s warp feature. Simply inserting &#8220;warp.swf&#8221; in the URL instead of the word [...]


Related posts:<ol><li><a href='http://www.gumza.com/2009/08/12/hug-a-developer-today-developers-click-here-only-when-you-want-to-be-productive/' rel='bookmark' title='Permanent Link: Hug a developer today &#8211; Developers click here only when you want to be productive'>Hug a developer today &#8211; Developers click here only when you want to be productive</a> <small>I was web hunting for &#8216;what would a developer do?&#8217;...</small></li><li><a href='http://www.gumza.com/2009/08/12/facebook-showing-twitter-some-love-by-copying-them/' rel='bookmark' title='Permanent Link: Facebook showing twitter some love by copying them'>Facebook showing twitter some love by copying them</a> <small>Do no evil was one of the axis of evil...</small></li></ol>]]></description>
			<content:encoded><![CDATA[<p>Recently <a href="http://news.cnet.com/8301-17939_109-10233785-2.html?part=rss&amp;tag=feed&amp;subj=Webware" title="cnet">webware</a> had a good article on expert&#8217;s guide to youtube. here is one i thought was fun way to navigate youtube</p>
<p><strong>Search and browse with your eyes.</strong></p>
<p>If titles and thumbnails are not enough, you can explore additional, related video clusters by using YouTube&#8217;s warp feature. Simply inserting &#8220;warp.swf&#8221; in the URL instead of the word &#8220;watch&#8221; will send you into full-screen &#8220;warp speed&#8221; mode.</p>
<p><img src="http://www.gumza.com/wp-content/uploads/2009/05/200905081124.jpg" width="480" height="162" alt="200905081124.jpg" /></p>
<p><em>image source: cnet.com</em></p>
<p>This is a feature that can still be found on some videos, but YouTube has since relegated it to its TestTube section.</p>
<p>
<img src="http://www.gumza.com/wp-content/uploads/2009/05/200905081126.jpg" width="278" height="119" alt="200905081126.jpg" /> You might find some newer videos with this option that directly takes you into warp mode.</p>
<p>For more productive ways to search youtube and access content .. here is the link to that <a href="http://news.cnet.com/8301-17939_109-10233785-2.html?part=rss&amp;tag=feed&amp;subj=Webware" title="cnet">article</a>.</p>
     

<p>Related posts:<ol><li><a href='http://www.gumza.com/2009/08/12/hug-a-developer-today-developers-click-here-only-when-you-want-to-be-productive/' rel='bookmark' title='Permanent Link: Hug a developer today &#8211; Developers click here only when you want to be productive'>Hug a developer today &#8211; Developers click here only when you want to be productive</a> <small>I was web hunting for &#8216;what would a developer do?&#8217;...</small></li><li><a href='http://www.gumza.com/2009/08/12/facebook-showing-twitter-some-love-by-copying-them/' rel='bookmark' title='Permanent Link: Facebook showing twitter some love by copying them'>Facebook showing twitter some love by copying them</a> <small>Do no evil was one of the axis of evil...</small></li></ol></p>]]></content:encoded>
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		<title>Gartner says Worldwide SaaS Revenue to Grow 22 Percent in 2009</title>
		<link>http://www.gumza.com/2009/05/07/gartner-says-worldwide-saas-revenue-to-grow-22-percent-in-2009/</link>
		<comments>http://www.gumza.com/2009/05/07/gartner-says-worldwide-saas-revenue-to-grow-22-percent-in-2009/#comments</comments>
		<pubDate>Thu, 07 May 2009 15:51:43 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[industry]]></category>
		<category><![CDATA[SaaS]]></category>

		<guid isPermaLink="false">http://www.gumza.com/2009/05/07/gartner-says-worldwide-saas-revenue-to-grow-22-percent-in-2009/</guid>
		<description><![CDATA[Summary
The market for software as a service (SaaS) is forecast to reach $9.6 billion in 2009, a 21.9 percent increase from 2008 revenue of $6.6 billion, according to Gartner, Inc. The market will show consistent growth through 2013 when worldwide SaaS revenue will total $16 billion for the enterprise application markets.
Office suites and digital content [...]


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			<content:encoded><![CDATA[<p><strong>Summary</strong></p>
<p>The market for software as a service <strong>(SaaS) is forecast to reach $9.6 billion in 2009, a 21.9 percent increase from 2008 revenue of $6.6 billion</strong>, according to Gartner, Inc. The market will show consistent growth through 2013 when worldwide SaaS revenue will total $16 billion for the enterprise application markets.</p>
<p>Office suites and digital content creation (DCC) remain the fastest-growing markets for SaaS. <strong>Office suites are projected to total $512 million in 2009, up from $136 million in 2008</strong>, while DCC is forecast to total $126 million in 2009, up from $70 million in 2008. The content, communications and collaboration (CCC) market continues to show the widest disparity of SaaS revenue across market segments, generating $2.5 billion in 2009, up from $2.16 billion in 2008</p>
<p><a href="http://www.gartner.com/it/page.jsp?id=968412" title="Gartner">full press release</a></p>
     

<p>Related posts:<ol><li><a href='http://www.gumza.com/2009/10/14/over-6-billion-minutes-is-spent-every-day-on-facebook/' rel='bookmark' title='Permanent Link: Over 6 Billion minutes is spent every day on facebook'>Over 6 Billion minutes is spent every day on facebook</a> <small> Image via CrunchBase If that number peaked your interest...</small></li></ol></p>]]></content:encoded>
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		<title>Wonder where California tax is spent?</title>
		<link>http://www.gumza.com/2009/05/06/wonder-where-california-tax-is-spent/</link>
		<comments>http://www.gumza.com/2009/05/06/wonder-where-california-tax-is-spent/#comments</comments>
		<pubDate>Wed, 06 May 2009 21:23:24 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[California]]></category>

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		<description><![CDATA[I was looking at constant complaint from CA governor about how we don&#8217;t have enough money in budget inspite of highest state tax and sales tax in the country.
I don&#8217;t know about other states but the list of agencies under CA state govt. might be a start. A-G listing here .. H-Z i will let [...]


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			<content:encoded><![CDATA[<p>I was looking at constant complaint from CA governor about how we don&#8217;t have enough money in budget inspite of highest state tax and sales tax in the country.</p>
<p>I don&#8217;t know about other states but the list of agencies under CA state govt. might be a start. A-G listing here .. H-Z i will let you find that online <img src='http://www.gumza.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  http://www.ca.gov/About/Government/agencyindex.html .. was tiered to get the rest in here.</p>
<p>Even assuming these agencies have hand full to hang the board, respond to emails and polish their desks that is one BIG waste of tax payers money. Is this a good place to start consolidating ????</p>
<p>* Access for Infants and Mothers   * Accountancy, Board of Envelope   * Acupuncture Board Envelope   * Administrative Hearings, Office of Envelope   * Administrative Law, Office of Envelope    * Adoptions Branch, Department of Social Services Envelope   * African American Museum, California Envelope   * Aging, California Commission on Envelope   * Aging, Department of Envelope   * Agricultural Labor Relations Board Envelope   * Agriculture and Environmental Stewardship, Office of Envelope   * Agriculture, Department of Food and Envelope   * AIDS, Office of Envelope   * Air Resources Board Envelope   * Alcohol and Drug Programs, Department of Envelope   * Alcoholic Beverage Control Appeals Board Envelope   * Alcoholic Beverage Control, Department of (ABC) Envelope   * Alternative Energy and Advanced Transportation Financing Authority, California Envelope   * Analytical Chemistry, Center for Envelope   * Animal Health and Food Safety Services Envelope   * Apprenticeship Council Envelope   * Apprenticeship Standards, Division of Envelope   * Arbitration Certification Program Envelope   * Architects Board Envelope   * Archives, California State Envelope   * Arts Council Envelope   * Asian Pacific Islander Legislative Caucus Envelope   * Assembly, California State Envelope   * Assembly Democratic Caucus Envelope   * Assembly Republican Caucus Envelope   * Athletic Commission Envelope   * Attorney General Envelope   * Audits, Bureau of State Envelope   * Automotive Repair, Bureau of Envelope   * Barbering and Cosmetology, Board of Envelope   * Bay-Delta Authority, California Envelope   * Behavioral Sciences, Board of Envelope   * Binational Border Health, California Office of Envelope   * Biodiversity Council Envelope   * Biogeographic Data Branch Envelope   * Blind, Office of Services to the Envelope   * Board of Equalization (BOE) Envelope   * Boating and Waterways, Department of Envelope   * Braille and Talking Book Library Envelope   * Building Standards Commission Envelope   * Business, Transportation and Housing Agency Envelope   * Cal Boating (Department of Boating and Waterways) Envelope   * California Exposition &amp; State Fair Envelope   * California Business Investment Services (CalBIS) Envelope   * Cal/EPA (Environmental Protection Agency) Envelope   * CAL FIRE (California Department of Forestry and Fire Protection) Envelope   * CalGOLD (Business Permit Information) Envelope   * California Broadband Initiative Envelope   * California Coastal Commission Envelope   * California Commission for Jobs and Economic Growth Envelope   * California Council for the Humanities Envelope   * California Cultural and Historical Endowment Envelope   * California Digital Library Envelope   * California Geological Survey Envelope   * California Highway Patrol (CHP) Envelope   * California Institute for Regenerative Medicine Envelope   * California Museum for History, Women, and the Arts Envelope   * California Public Employees&#8217; Retirement System (CalPERS) Envelope   * California Science Center Envelope   * California State Association of Counties (CSAC) Envelope   * California State Fair Envelope   * California State Library Envelope   * California State Parks Envelope   * California State University (CSU) Envelope   * California Tahoe Conservancy   * California Work Opportunity and Responsibility to Kids (CalWORKs) Envelope   * CaliforniaVolunteers Envelope   * CalJOBS Envelope   * Cal-Learn Program (Department of Social Services) Envelope   * CalOHI (California Office of HIPAA Implementation) Envelope   * Cal/OSHA (Division of Occupational Safety &amp; Health) Envelope   * CalSTRS (California State Teachers&#8217; Retirement System) Envelope   * Caltrans (Department of Transportation) Envelope   * CalVet Home Loan Program Envelope   * CalWORKs Program (Department of Social Services) Envelope   * Career Resource Network Envelope   * Cemetery and Funeral Bureau Envelope   * Central Valley Flood Protection Board Envelope   * CERES (California Environmental Resources Evaluation System)   * Charitable Trusts, Registrar of Envelope   * Chief Information Officer (CIO) Envelope   * Chief Information Officer Archives, Office of the (OCIO) Envelope   * Child Abuse Prevention, Office of Envelope   * Child Support Services, Department of Envelope   * Children &amp; Families Commission Envelope   * Children and Family Services Division Envelope   * Children&#8217;s Trust Fund, California State Envelope   * Chiropractic Examiners, Board of Envelope   * Citizens Compensation Commission Envelope   * Climate Change Portal (Energy Commission) Envelope   * Coachella Valley Mountains Conservancy Envelope   * Coastal Conservancy Envelope   * Colorado River Board of California Envelope   * Communicable Disease Control, Division of Envelope   * Community Colleges Chancellor&#8217;s Office Envelope   * Community Services and Development, Department of Envelope   * Conservation Corps Envelope   * Conservation, Department of Envelope   * Constitution Revision Commission   * Consumer Affairs, Department of Envelope   * Contractors State License Board Envelope   * Contracts Register Program, California State Envelope   * Controller, California State Envelope   * Corporations, Department of Envelope   * Corrections and Rehabilitation, Department of Envelope   * Cosmetology, Board of Barbering and Envelope   * Court Reporters Board Envelope   * Courts, Administrative Office of the Envelope   * Courts of Appeal Envelope   * Crime and Violence Prevention Center Envelope   * Cyber Safety for Children Envelope   * Dams, Division of Safety of Envelope   * Data Exchange Center (Department of Water Resources) Envelope   * DataQuest (Department of Education) Envelope   * Deaf Access, Office of Envelope   * Debt and Investment Advisory Commission Envelope   * Delta Protection Commission Envelope   * Delta Vision Envelope   * Dental Auxiliaries, Committee on   * Dental Board of California Envelope   * Denti-Cal Envelope   * Developmental Disabilities, State Council on Envelope   * Developmental Services, Department of Envelope   * Disability Insurance, State (SDI) Envelope   * Disabled Veteran Business Enterprise Certification Program Envelope   * DMV (Department of Motor Vehicles) Envelope   * Education Audit Appeals Panel   * Education, Department of Envelope   * Education, Office of the Secretary for Envelope   * Education, State Board of Envelope   * Educational Facilities Authority Envelope   * Elections Division (Secretary of State) Envelope   * Electronic and Appliance Repair, Bureau of Envelope   * Emergency Medical Services Authority Envelope   * Emergency Services, Governor&#8217;s Office of Envelope   * Employment Development Department (EDD) Envelope   * Employment Training Panel Envelope   * Energy Commission Envelope   * Engineers and Land Surveyors, Board for Professional Envelope   * Environmental Health Hazard Assessment, Office of Envelope   * Environmental Protection Agency (Cal/EPA) Envelope   * Equalization, Board of Envelope   * eServices Office Envelope   * Fair Employment and Housing Commission Envelope   * Fair Employment and Housing, Department of Envelope   * Fair Political Practices Commission Envelope   * Film Commission Envelope   * Finance, Department of Envelope   * Financial Institutions, Department of Envelope   * Fire Marshal, Office of the State Envelope   * Firearms Division, Department of Justice Envelope   * Fiscal Services (Department of General Services) Envelope   * Fish and Game Commission Envelope   * Fish and Game, Department of Envelope   * Fleet Administration, Office of Envelope   * Food and Agriculture, Department of Envelope   * Forestry and Fire Protection, Department of Envelope   * Franchise Tax Board Envelope   * Gambling Control Commission Envelope   * General Services, Department of Envelope   * Geographic Information Systems (GIS), California Envelope   * Geologists and Geophysicists, California Board for Envelope   * GIS (Geographic Information Systems) Council, California   * Government Claims and Victim Compensation Board Envelope   * Governor&#8217;s Committee for Employment of Disabled Persons Envelope   * Governor&#8217;s Mentoring Partnership Envelope   * Governor&#8217;s Office Envelope   * Governor&#8217;s Office of Homeland Security Envelope   * Guide Dogs for the Blind, Board of Envelope</p>
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		<title>Tried twitter and think it’s about to Jump the Shark already?</title>
		<link>http://www.gumza.com/2009/05/06/tried-twitter-and-think-it%e2%80%99s-about-to-jump-the-shark-already/</link>
		<comments>http://www.gumza.com/2009/05/06/tried-twitter-and-think-it%e2%80%99s-about-to-jump-the-shark-already/#comments</comments>
		<pubDate>Wed, 06 May 2009 13:25:08 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
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		<description><![CDATA[There is all this talk about Facebook fatigue and 60% Twitter users stopped using after 30 days all comes down to a phase in usage of social media. Interesting post by Dom Sagolla on stages we go thru in using social media. I agree and was able to relate to most of these stages. These [...]


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			<content:encoded><![CDATA[<h2><strong><span style="font-size: 12px; font-weight: normal;">There is all this talk about Facebook fatigue and 60% Twitter users stopped using after 30 days all comes down to a phase in usage of social media. Interesting post by <a href="http://www.140characters.com/2009/05/04/12-stages-of-social-media/" title="140characters">Dom Sagolla</a> on stages we go thru in using social media. I agree and was able to relate to most of these stages. These stages in my mind apply to conversational media rather than entertainment. I am assuming usage of youtube and such continues to have a different usage pattern than facebook, twitter, orkut, tumblr, etc.</span></strong></h2>
<h2><strong><span style="font-size: 12px; font-weight: normal;"><span style="font-size: 18px; font-weight: 800;"><span style="font-size: 12px; font-weight: normal;">Getting overwhelmed with junk on Facebook? Annoyed by random spam targeting you? Tried Twitter for a while and now you think it’s about to <a href="http://www.urbandictionary.com/define.php?term=jump%20the%20shark" title="JumpTheShark">Jump the Shark</a> already?</span>&nbsp;&nbsp;</span></span></strong></h2>
<h2><strong>12 Stages of Social Media</strong></h2>
<ol>
<li>Curiosity</li>
<li>Interest</li>
<li>Novelty</li>
<li>Excitement</li>
<li>Inviting everyone you know</li>
<li>Optional: Inviting the Wrong Person (skip to 9)</li>
<li>Massive Use / Addiction</li>
<li>Slight Abuse / Accidental Use</li>
<li>Annoyance / Frustration</li>
<li>Cutting way back</li>
<li>“Going Dark” / “Taking a Break” / “Going Private”</li>
<li>Acceptance / Renewed Curiosity</li>
</ol>
     

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		<title>Ad spending in Asia in double digit growth in most markets for 2008</title>
		<link>http://www.gumza.com/2009/05/04/ad-spending-in-asia-in-double-digit-growth-in-most-markets-for-2008/</link>
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		<pubDate>Mon, 04 May 2009 23:48:28 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
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		<description><![CDATA[Nielsen report on ad spending in asia for the year 2008. Summary of the report.
Source: nielsen.com
Main media, defined by Nielsen as free to air TV, newspapers and magazines, increased 13 percent in 2008, while all other media (radio, outdoor, pay TV, cinema and other) posted an 8 percent increase for the year.
In 2008, three markets [...]


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			<content:encoded><![CDATA[<p>Nielsen report on ad spending in asia for the year 2008. Summary of the report.</p>
<p>Source: <a href="http://blog.nielsen.com/nielsenwire/global/weathering-the-storm-asia-pacific-ad-spend-holds-its-own/" title="Nielsen">nielsen.com</a></p>
<p>Main media, defined by Nielsen as free to air TV, newspapers and magazines, increased 13 percent in 2008, while all other media (radio, outdoor, pay TV, cinema and other) posted an 8 percent increase for the year.</p>
<p>In 2008, three markets recorded declines in ad spend versus 2007, while another posted no growth:</p>
<ul>
<li>Taiwan (-11%)</li>
<li>South Korea (-8%)</li>
<li>Thailand (-4%)</li>
<li>New Zealand (0%)</li>
</ul>
<p>Meanwhile, five countries showed solid double-digit growth:</p>
<ul>
<li>India (29%)</li>
<li>Indonesia (19%)</li>
<li>China (17%)</li>
<li>Malaysia (12%)</li>
<li>Philippines (11%)</li>
</ul>
<p>Other key findings from Nielsen’s research:</p>
<ul>
<li>A total of US$115.2 billion was spent on advertising in the twelve markets monitored.</li>
<li>A total of US$108.4 billion was spent on “Main Media” advertising, with television comprising 70 percent of expenditures.</li>
<li>Television ad spend grew 15 percent. Only three countries recorded declines in TV ad spend, while five countries posted solid double-digit growth in this category.</li>
<li>Although Americans are being deluged with stories of newspapers closing, cutting back and filing for bankruptcy, the medium recorded 9 percent growth, with declines in four countries.</li>
<li>Magazine ad spends, while still comparatively small, increased 10 percent, with India leading the way.</li>
<li>Radio dominated “all other media” with a 47 percent share of spend and a 12 percent increase for the year.</li>
</ul>
     

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		<title>missing hot chennai summer days and these &#8230;.</title>
		<link>http://www.gumza.com/2009/05/04/missing-hot-chennai-summer-days-and-these/</link>
		<comments>http://www.gumza.com/2009/05/04/missing-hot-chennai-summer-days-and-these/#comments</comments>
		<pubDate>Mon, 04 May 2009 14:58:14 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
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		<description><![CDATA[the things i am missing not being in chennai this summer   &#8230;
 
 
   
     

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			<content:encoded><![CDATA[<p>the things i am missing not being in chennai this summer <img src='http://www.gumza.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  &#8230;</p>
<p><a href="http://www.flickr.com/photos/50863590@N00/168133665/" style="text-decoration: none;"><img src="http://farm1.static.flickr.com/72/168133665_fd2b3aa016_m.jpg" height="213" width="284" alt="Nongu" /></a><a href="http://www.flickr.com/photos/66791339@N00/914173568/"><img src="http://farm2.static.flickr.com/1210/914173568_d2bb7287f7_m.jpg" height="363" width="268" alt="tender coconut" /><img src="http://www.gumza.com/wp-content/uploads/2009/05/2009050407491.jpg" width="1" height="1" alt="200905040749.jpg" /> <img src="http://www.gumza.com/wp-content/uploads/2009/05/200905040749.jpg" width="1" height="1" alt="200905040749.jpg" /></a></p>
<p><a href="http://www.flickr.com/photos/69057434@N00/3497500940/"><img src="http://farm4.static.flickr.com/3578/3497500940_837bc53ffb_m.jpg" height="180" width="240" alt="Alphonso Mango" /></a> <a href="http://www.flickr.com/photos/12722360@N03/2814522955/"><img src="http://farm4.static.flickr.com/3049/2814522955_c31a99079b_m.jpg" height="178" width="267" alt="For that thirsty traveller in you!" /></a></p>
<p><img src="http://www.gumza.com/wp-content/uploads/2009/05/200905040744.jpg" width="1" height="1" alt="200905040744.jpg" /> <img src="http://www.gumza.com/wp-content/uploads/2009/05/200905040745.jpg" width="1" height="1" alt="200905040745.jpg" /> <a href="http://www.flickr.com/photos/89528400@N00/3496875497/"><img src="http://farm4.static.flickr.com/3661/3496875497_760337e514_m.jpg" height="173" width="260" alt="DSC_0229" /></a> <a href="http://www.flickr.com/photos/10615775@N02/2251237414/"><img src="http://farm3.static.flickr.com/2049/2251237414_8eae6df7de_m.jpg" height="175" width="262" alt="Street Cricket" /></a></p>
     

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		<title>can we have outburst of calm &#8211; you swine alarmists</title>
		<link>http://www.gumza.com/2009/04/27/can-we-have-outburst-of-calm-you-swine-alarmists/</link>
		<comments>http://www.gumza.com/2009/04/27/can-we-have-outburst-of-calm-you-swine-alarmists/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 19:59:26 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
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		<description><![CDATA[RANT:
Is everyone being over prepared for this swine flu (epi/pan)demic .. there has been all of 40 cases reported in the US as of today. I have seen half a dozen presidential and cabinet level press briefings and non-stop &#8216;wash your hands&#8217; instructions on major networks. This afternoon i hear a reporter asking if they [...]


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			<content:encoded><![CDATA[<p><strong>RANT:</strong></p>
<p>Is everyone being over prepared for this swine flu (epi/pan)demic .. there has been all of 40 cases reported in the US as of today. I have seen half a dozen presidential and cabinet level press briefings and non-stop &#8216;wash your hands&#8217; instructions on major networks. This afternoon i hear a reporter asking if they should shut down borders and ground air traffic to south america.</p>
<p>This morning the bright folks over at military had a low flying &#8216;airforce one&#8217; mock plan fly over hudson as a training exercise with a military jet trailing it sending panic in NY. Only to come to know that it was a training exercise and there was no warning. (<a href="http://www.nydailynews.com/ny_local/2009/04/27/2009-04-27_plane_stupid_mayor_bloomberg_outraged_over_military_photoop_involving_lowflying_.html" title="NYarticle">article</a> )</p>
<p>How about some outburst of calm! Yeah we get it this is good opportunity to show the level of preparedness. But, should we create a problem to show that you are prepared. Am i missing something?</p>
     

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		<title>New Moms are more likely to visit SN sites and publish than most other online users.</title>
		<link>http://www.gumza.com/2009/04/22/new-moms-are-more-likely-to-visit-sn-sites-and-publish-than-most-other-online-users/</link>
		<comments>http://www.gumza.com/2009/04/22/new-moms-are-more-likely-to-visit-sn-sites-and-publish-than-most-other-online-users/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 02:50:48 +0000</pubDate>
		<dc:creator>TTB</dc:creator>
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		<description><![CDATA[Fast-Tracking Communities: Moms
Source: The Global Online Landscape Today &#8211; ©2009, The Nielsen Company
Shows that Moms of all sorts, and in particular New Moms (younger, one child), are much more likely to visit social networking sites and publish or own a blog than most other online users
.
Delving into the digital behavior of Moms (Exhibit 18) tells [...]


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			<content:encoded><![CDATA[<p><strong>Fast-Tracking Communities: Moms</strong></p>
<p><strong>Source: <span style="font-weight: normal;">The Global Online Landscape Today &#8211; <span style="font-size: 8px;">©2009, The Nielsen Company</span></span></strong></p>
<p style="font: 12.0px Helvetica"><span style="font-size: 10px;">Shows that Moms of all sorts, and in particular New Moms (younger, one child), are much more likely to visit social networking sites and publish or own a blog than most other online users</span></p>
<p style="text-align: center;font: 12px Helvetica;"><span style="font-size: 10px;">.<span style="font-size: 12px;"><img src="http://www.gumza.com/wp-content/uploads/2009/04/200904221941.jpg" width="281" height="243" alt="200904221941.jpg" /></span></span></p>
<p style="font: 10.0px Helvetica">Delving into the digital behavior of Moms (Exhibit 18) tells us more about the transformational role of social networking. Social networking plays a prominent role with Mothers aged 25-35 with at least one child at home. In addition to e-mail, they are 85% more likely to spend time with Facebook compared to the average online consumer.</p>
<p style="font: 10.0px Helvetica">“Power” Moms aged 39-54 are only 23% more likely to post comments on a social network. While “Established” Moms (aged 40-50 with 3+ children) are heavy online shoppers who stay connected via e-mail and dabble in social networking. Moreover, according to Facebook, women aged 40-50 in the home are the fastest growing demographic group on the site.</p>
<p style="font: 10.0px Helvetica"><span style="font: 8.0px Helvetica"><strong>Source: Nielsen @Plan</strong><span style="font-size: 12px;"><span style="font-size: 10px;"><span style="font: 8.0px Helvetica"><strong>, Spring 2009</strong></span></span></span></span></p>
     

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